You Have All This Video, Why Isn’t It On TikTok?

Join this session for a robust discussion of how newsrooms can transform their video strategies to win in the vertical space dominated by TikTok, Instagram Reels and YouTube Shorts.

Speakers

Ernesto Mourelo
Vice President, Digital News, Hearst Television
@ernie_mourelo

Joanie Vasiliadis
VP, Content, TEGNA

John Colucci
Founder & Principal, BLUEANTENNA
@johncolucciVisit Website

Kristen Reed
Director, Digital Content, TEGNA

Andrew Fitzgerald
Senior Vice President, Streaming Video Services, Hearst Television

Moderator

Andrew Fitzgerald
Senior Vice President, Streaming Video Services, Hearst Television