Rachel is a consultant and creator. She helps platforms, publishers and brands with their editorial and social strategy, content curation, programming and audience development. Each week she writes about trends, culture and Gen Z for the 🔥highly flammable🔥 newsletter.
Rachel helped to build Snapchat’s Discover content platform when she was Head of Editorial for the comapny. In 2020, 90% of the U.S. Gen Z population watched content curated by her team.
Before moving into tech she edited magazines and digital news brands.
Website: http://www.highlyflammable.substack.com
- Saturday, Aug 26 - The Humans Who Power(ed) Your Algorithm: The Untold Story of Big Tech’s Curation, Content, & Editorial Teams from ONA23