Skill swap: Local News & Specialist publications

Local news outlets and niche publications are similar in that hey both serve distinct communities with a common interest. What can they learn from each other?

[This is very much a proto idea!]
Local newsroom flourish when they know their local community well and what makes them tick. The same can be said of niche publication serving a topic-specific community – sports, travel, science. But are there tips and tricks that Local News journalists have mastered that could also be put to great use for niche publications? Are there lessons from serving a geographic community that could be applied to serving a topic community, and vice versa? Let’s workshop some ideas!

Suggested Speaker(s)

  • Anita Zielina (@Zielina)
    Director of News Innovation and Leadership, CUNY's Newmark J-School
  • Ashley Alvarado (@AshleyAlvarado)
    Director of Community Engagement, KPCC